delivering premium-quality products to both local and international markets
Unmatched Quality, Cultural Authenticity & Global Reach
About Proud Afrique
Proud Afrique is a dynamic Commercial Trading Company based in South Africa, dedicated to delivering premium-quality products to both local and international markets. Founded in 2023 by Mike De Vries, the company was born out of a passion for South Africa’s vibrant braai (barbecue) culture and the demand for high-quality, authentic products. Joining forces in November 2024, Thomas Bloem brought his expertise in international trade to elevate Proud Afrique’s global reach.
Our Vision
To be a trusted leader in the commercial trading industry by delivering exceptional quality, fostering sustainable practices, and promoting the unique flavors and culture of South Africa.
Our Mission
Proud Afrique is committed to:
Providing premium products that uphold the highest standards of quality and authenticity.
Expanding the reach of South African culture through international trade.
Supporting sustainable and ethical practices in all aspects of our operations.
Our Product Offering
Premium Hardwood Charcoal and Briquettes
Proud Afrique specializes in the supply of top-grade hardwood charcoal and briquettes, ideal for both export and local markets. Renowned for their clean burn and long-lasting performance, our products are crafted to meet the needs of customers who value efficiency and sustainability. Whether for a traditional South African braai or international grilling enthusiasts, our charcoal products set the benchmark for quality.
Biltong and Dry Wors Division
We celebrate South Africa’s heritage with premium yellow fat Biltong and Dry Wors.
Why Choose Proud Afrique?
Unmatched Quality:
From our hardwood charcoal to our biltong, every product is crafted with care and attention to detail.
Cultural Authenticity:
We honor South Africa’s rich heritage by delivering products inspired by its traditions.
Global Reach:
With a strong international trade division, we bring South African excellence to the world.